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Welcome to the Souvenir Wholesale Distributors Association, the only association representing souvenir distributors in North America and abroad.

For over 35 years, the Souvenir Wholesale Distributors Association (SWDA) has successfully represented the interests of distributors, publishers and manufacturers of souvenirs and tourist products. The SWDA mission is to promote the distribution of souvenirs by providing education, networking opportunities and access to vendors. The SWDA seeks to foster a partnership between tourist product manufacturers and distributors in order to better serve their retail customers.

Whether you are a supplier or retailer, you will find tools here to help you locate and work with distributors. If you are a distributor, you will find tools to help you manage your business and increase profitability.

For Suppliers

Souvenir Wholesaler-Distributors can help you expand your market reach and get your products into thousands of souvenir outlets.

Distributors do the following for suppliers:

  • Extend your sales and marketing reach

  • Carry inventory and provide in-store service

  • Assume credit and collection risk

  • Have local market intelligence

For Distributors

Exchange ideas and network with other in the industry.

Attend a distributor-only trade show with ALL suppliers offering distributor programs.

Have access to group discounts and other member benefits.

Join SWDA on LinkedIn

Join SWDA on LinkedINClick here to join the SWDA LinkedIn Group



More SWDA Info


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2015 Souvenir Wholesale Distributors Association